The minute that you open the boxes of your first books, it's SOOOO EXCITING! Then a few days, weeks, months, and years go by and...where do we put all of these? How do we make sense of them? How many do we have? How do we keep track? How do we know when to print more? We tackle all of that and more this week!
Most of the time in publishing, when we talk about brands, we are talking about authors. But recently, in independent publishing, we've seen the rise of the series and its own form of unique branding. So we are going to explore best practices and how to manage your brand!
Last week we talked about the evolving definition of midlist so this week we are cracking the lid open on how to write a midlist book or twenty! The lens is Marc McCutcheon's book, Damn, Why DIdn't I Write That? which you can snag a copy of here: https://microcosmpublishing.com/catalog/books/9585
Recently we ran into an article claiming that the publishing midlist no longer exists. So we talked about it and realized that the definition of it is merely changing. So this week we took a look at the up and downsides of that evolving definition and who the culprits are (spoiler: some familiar subjects).